According to a recent survey of small business owners, their number one concern by a large majority was getting new business despite a weak economy. We know that to get new clients, a business must promote. That is the first step. However, this can seem like a catch-22 when money is tight. … Read more about Worried about the economy? Write a blog for new customers
Advertising is like pasta
Pasta is good. Advertising is good too. Pasta can get over-cooked. It gets sticky and mushy. In the 50's, home chefs threw it against the wall and if it stuck, it was done. Advertising can also get over-cooked. Say too little, too often and your ads get all sticky and mushy … Read more about Advertising is like pasta
Super-charge your referral engine
Remember when you were a kid and a parent or a school administrator exacted some form of justice? You'd nervously wonder aloud if you were going to get in trouble. "If you haven't done anything wrong, you've got nothing to worry about!" I don't know - that advice never really worked for me. I … Read more about Super-charge your referral engine
What does google maps say about you?
Google maps is an incredibly powerful tool. Only 25 years ago, the ability to walk the streets of Paris, block by block, and view the buildings as they exist nearly in present time while sitting on a computer several thousand miles away would have seemed impossible. Never has the human race had … Read more about What does google maps say about you?